SwiffyLabs – Loan Against Securities (LAS) Module

📝 Project Summary:

SwiffyLabs is a Bengaluru-based fintech startup building full-stack digital lending infrastructure for banks, NBFCs, fintechs, and wealth managers. I was part of the UI/UX design team, contributing to the development of the Loan Against Securities (LAS) module — a platform enabling financial institutions to offer instant credit lines against a wide range of pledged securities, including stocks, mutual funds, bank-held and self-held assets.

🔍 Project Scope:

The LAS module allows users to pledge eligible securities as collateral and instantly access funds. The system supports both self-initiated pledges and bank-managed pledging, with real-time status tracking, risk scoring, and disbursal mechanisms.

🧩 My Contributions:

• Flow Mapping: Designed end-to-end user journeys — from borrower onboarding and eligibility screening to collateral selection, pledge confirmation, and loan tracking
• Wireframes & Mockups: Created intuitive wireframes and pixel-perfect mockups for:
  • Securities selection (stocks, mutual funds, etc.)
  • Pledge review with market-linked LTV (Loan to Value)
  • Disbursal summary and repayment view
• UI Components: Developed modular UI elements aligned with the internal design system for use across multiple lending products
• UX Refinement: Optimized flows for clarity during conditional actions (e.g., insufficient holdings, pledge rejections, or margin calls)
• Cross-Functional Collaboration: Participated in sprint planning, working closely with product managers and engineers to refine UX based on real-world lending rules and compliance constraints

🧪 Design Process:

• User Research: Collaborated with product to define primary users — including borrowers, bank relationship managers, and internal loan processing agents
• Competitor Review: Benchmarked UX against platforms like Zerodha LAS, Paytm Money LAS, and HDFC Securities
• Iteration: Participated in regular design critiques and stakeholder reviews to improve usability and address edge cases
• Handoff: Delivered final prototypes and annotations for development using Figma

🛠️ Tools Used:

• Figma – UI Design, Components, Prototyping
• FigJam / Notion – User flows and team collaboration

🔐 Confidentiality Notice:

This project was part of a confidential NDA-bound release. A public link is not available. Design visuals (screenshots/mockups) can be shown upon request or as part of a private portfolio.

💡 What I Learned:

• Designing in a regulated fintech domain with complex financial logic
• Simplifying investment-linked lending flows for diverse user roles
• Creating scalable UI systems under agile timelines
• Deepened understanding of pledging systems and real-time risk indicators